Posts: 50,321
Threads: 712
Joined: Jan 2001
Reputation:
412
Quote:
Originally Posted by Desert Squirrel
300 was shorter, more visually appealing, promised the sight of 300 tough shirtless guys which attracts the female audience while the violence and, well, toughness attracts the male audiences, and had a fantastic trailer to boot. The positive word of mouth and the news of record openings led people who wouldn't normally see it go see it so that they could participate in the conversations.
|
And also, 300 wasn't marketed as a film that required you to have knowledge of another little-known genre to appreciate what was going on. I'd bet 70% of the audience who saw 300 has no idea what "grindhouse" means, so using "See it ... at the grindhouse!" as one of your tag lines wasn't going to do a lot of good.
Not to mention that, for all its visual bells and whistles and graphic novel background, 300 tells a very basic story, and one which its trailers communicated.
Posts: 12,397
Threads: 220
Joined: Mar 2004
Reputation:
0
Quote:
Originally Posted by KABONG
Twas the title that killed "Redline", which I figured might be a surprise sleeper of sorts. What does that title even mean?
|
http://wikicars.org/en/Redline
Posts: 18,434
Threads: 870
Joined: Dec 1999
Reputation:
0
Quote:
Originally Posted by KABONG
Twas the title that killed "Redline", which I figured might be a surprise sleeper of sorts.
|
Surely, you jest. It's $30 million present from a multi-millionaire loan magnate to his actress girlfriend and his car collection (In fact, he even co-wrote the script). Even for the kiddies who would be the target demographic, there was no "there" there.
Posts: 6,789
Threads: 35
Joined: Dec 2003
Reputation:
0
Hate to say it guys, but prepare yourselves for another box office bitchslap when HOT FUZZ opens. I caught a preview screening and loved the shit out of the movie, but the trailers and marketing are utterly failing to communicate to Joe Sixpack what a great, fun ride it is.
My fingers are crossed 'cause I want it to succeed far more than I wanted GRINDHOUSE to, but the portents bode ill.
Posts: 18,434
Threads: 870
Joined: Dec 1999
Reputation:
0
To be fair, it's only opening on 700 or so screens. Great ad campaign or not, it simply won't be available in a good part of the country.
Posts: 12,210
Threads: 307
Joined: Jan 2000
Reputation:
48
How has The Hoax done, in its context?
Posts: 689
Threads: 1
Joined: Sep 2006
Reputation:
0
Quote:
Originally Posted by Desert Squirrel
300 was shorter, more visually appealing, promised the sight of 300 tough shirtless guys which attracts the female audience while the violence and, well, toughness attracts the male audiences, and had a fantastic trailer to boot. The positive word of mouth and the news of record openings led people who wouldn't normally see it go see it so that they could participate in the conversations.
|
All good points. Another thing 300 had over Grindhouse was that it had the tenous claim of being in the genre of 'historical epic' a la Braveheart, Troy and even Gladiator. It basically did get the Gladiator audience because it attracted people in all age brackets including older folks.
Grindhouse never got past its young male/film aficionado appeal.
Posts: 15,490
Threads: 218
Joined: Jun 2001
Reputation:
1
Quote:
Originally Posted by Subotai
How has The Hoax done, in its context?
|
It's at about $4 million, which is pretty solid considering that the hype is lowish. This is a classic Art house run, and numerous cities still have arthouse theaters, which specialize in such movies. As such, the film is intended to play for the next two months, if possible, and so it's meant to be a slow builder. Right now the numbers are goodish, but I'm guessing it cost at least 20-30, at least. If it's still playing in June, then it's a success.
Posts: 330
Threads: 16
Joined: Nov 2005
Reputation:
0
Quote:
Originally Posted by Kueller
Slow Burn isn't going to break National Lampoon's Gold Diggers record for lowest per theater average for a wide release, but it's close, coming in at $687.
|
Holy shit. So only about 60 people in the ENTIRE country saw this. Someone is feeling the icy chill of death's belly laugh.
Looks like I was right about Grindhouse but completely wrong about the rest.
Posts: 2,856
Threads: 92
Joined: Jan 2004
Reputation:
0
Quote:
Originally Posted by Vegan Dracula
Holy shit. So only about 60 people in the ENTIRE country saw this.
|
From the AP:
Quote:
Compared to Slow Burn, however, Redline was a blockbuster. Slow Burn, very much of an attic relic, unearthed from its corner after four long years of dust-collecting, "grossed" $800,000 on 1,163 screens. That's a per-theater average of $688. Given 2006's average ticket price of $6.55, that's about 105 people per theater. Given an estimated five showings a day, that's about 21 souls on hand for each showing.
|
Posts: 330
Threads: 16
Joined: Nov 2005
Reputation:
0
Oh, Per screen. I feel like a jackass.
Posts: 2,356
Threads: 24
Joined: Aug 2004
Reputation:
0
SLOW BURN must be a total pile of shit. It was filmed in 2003, IMDB lists it as a 2005 film and it just now hits the theaters. I mean, I know that a long delay in release doesn't always scream "shit", but considering it has some recognizable names and isn't a foreign film purchased by the Weinsteins, the odor is similar to that of a dirty diaper.
Posts: 18
Threads: 0
Joined: Apr 2007
Reputation:
0
Shaun of the Dead did quite well despite the small number of screens on opening day- which I believe was near the same number Hot Fuzz has right now. I keep seeing the trailer on Comedy Central, which deluded me into thinking the movie is getting a bigger opening.
I honestly hope that the Virginia Tech shooting has no effect on HF whatsoever- I mean, I might be worrying about nothing, but I fear it may have some effect on how well it does in box office. HF is a neat little film, and definitely one of the more funnier/enjoyable movie in the theaters right now, though the beginning is a tad bit slow.
Posts: 6,351
Threads: 1,085
Joined: Mar 2000
Reputation:
0
Posts: 2,117
Threads: 43
Joined: Mar 2004
Reputation:
0
That is a really great article.
Posts: 6,351
Threads: 1,085
Joined: Mar 2000
Reputation:
0
It is. I hope everyone's reading it.
Posts: 9,441
Threads: 184
Joined: Oct 2003
Reputation:
0
Yes. Kills 2 birds. Who is Andre and should I give a fuck about box office?
Posts: 2,667
Threads: 50
Joined: Mar 2002
Reputation:
0
Questions answered. Great article, Dre.
Posts: 63
Threads: 3
Joined: May 2004
Reputation:
0
Good to see Andre has gotten past whatever phase he was going through a year or so ago. I remember getting into a board pissing match with him and he was quite juvenile at that time.
You seem to have matured a great deal. Looking forward to your next article...
J
Posts: 6,351
Threads: 1,085
Joined: Mar 2000
Reputation:
0
Posts: 121
Threads: 11
Joined: Jul 2004
Reputation:
0
While I'll definitely carve some time out of my boring-as-hell social life to see Hot Fuzz (again, thank you) this weekend and I'm glad as hell that it's being promoted on television, does anyone else think the commercials are painting it to be something other than it really is?
Posts: 13,947
Threads: 467
Joined: Nov 2005
Reputation:
-1
I'm seeing it on Saturday, dragging everyone I know with me.
Posts: 9,842
Threads: 339
Joined: Aug 2002
Reputation:
1
I know people are tending to low-ball HOT FUZZ, but I honestly think it'll wind up #2 this week. Call it a hunch, maybe. Then again, with what happened in VT this week, this may be the wrong time for a shoot-em-up.
Fuck, I don't know anything.
Posts: 18,434
Threads: 870
Joined: Dec 1999
Reputation:
0
I just don't see that as possible on 825 screens.
Posts: 121
Threads: 11
Joined: Jul 2004
Reputation:
0
Quote:
Originally Posted by Alan "Nordling" Cerny
I know people are tending to low-ball HOT FUZZ, but I honestly think it'll wind up #2 this week. Call it a hunch, maybe. Then again, with what happened in VT this week, this may be the wrong time for a shoot-em-up.
Fuck, I don't know anything.
|
Man, I'd be so happy if you were right. After Grindhouse's low numbers, I've lost faith in the general moviegoing public. A solid showing for Hot Fuzz would really be great on several levels.
I didn't think of the VT effect tho. Since they're pretty much marketing this as a straight action spoof (which blows because it's SO much more and not a "spoof" at all) it might not draw the numbers.
Posts: 15,886
Threads: 6
Joined: Feb 2001
Reputation:
36
I think Fuzz has a shot at #5, definitely not any higher. They are at least advertising the shit out of this.
Posts: 3,661
Threads: 96
Joined: Feb 2007
Reputation:
0
I think "Vacancy" will bring in the "Hostel" crowd and has a strong chance at number one.
Posts: 15,490
Threads: 218
Joined: Jun 2001
Reputation:
1
Friday numbers:
Disturbia 4.7
Fracture 3.6
Vacancy 2.8
Blades of Glory 2.5
Hot Fuzz 2.1
In The Land Of Women 1.8
Meet the Robinsons 1.8
Are We Done Yet? 1.3
Perfect Stranger 1.2
Wild Hogs 0.75
My guesswork:
1. Fracture – 15 milion
2. Disturbia – 14 million
3. Vacancy – 11 million
4. Blades of Glory – 8 million
5. Meet the Robinsons – 7 million
6. In the Land of Women – 6 million
7. Hot Fuzz – 5.5 million
8. Perfect Stranger – 4.8 million
9. Are We Done Yet? – 4.7 million
10. Wild Hogs – 3.2 million
I went high on Fracture and probably a little high on Vacancy. Robinson should get a Saturday bounce, and likely so should Done Yet? Otherwise, I feel no shame this week.
The only question left is: Is Hot Fuzz a Friday picture?
Posts: 3,988
Threads: 87
Joined: Mar 2004
Reputation:
0
I would assume that Hot Fuzz is not quite a Friday picture, but will still be more frontloaded than a typical film. 5.5 sounds about right.
Posts: 3,988
Threads: 87
Joined: Mar 2004
Reputation:
0
So 5.8 for the Fuzz. And a PTA that's a few thousand higher than anything else.
Posts: 2,483
Threads: 25
Joined: Apr 2006
Reputation:
0
I hope that's a good enough number for Hot Fuzz to get it expanded to more screens. Fuck, I was angry when I found out that no theatres in my town were playing it.
Posts: 6,070
Threads: 69
Joined: Nov 2006
Reputation:
0
Good guesses by Andre this week. Micah and Dan seemed to think the chicks would come running to In The Land of Women, but Dre was much closer to where it ended up. Dre was almost dead on on Hot Fuzz, while they took lower. And while the movies weren't in the exact order Dre did nail who the top ten would be. The only one Dre was far off on was Vacancy. I guess there weren't many people interested in seeing a killer attempt to torture and kill some people in a motel this week.
Weekend Estimates
1 Disturbia - $13,460,000
2 Fracture - $11,175,000
3 Blades of Glory - $7,808,000
4 Vacancy - $7,600,000
5 Meet the Robinsons - $7,088,000
6 Hot Fuzz - $5,837,000
7 Are We Done Yet? - $5,200,000
8 In the Land of Women - $4,915,000
9 Perfect Stranger - $4,100,000
10 Wild Hogs - $2,872,000
Posts: 15,490
Threads: 218
Joined: Jun 2001
Reputation:
1
Quote:
Originally Posted by Paulpatine
I hope that's a good enough number for Hot Fuzz to get it expanded to more screens. Fuck, I was angry when I found out that no theatres in my town were playing it.
|
That's unlikely. In three weeks or so prints might start falling off and get moved to competitive locations where new product is needed, even during the summer season, but this wasn't a roll-out release.
Posts: 6,351
Threads: 1,085
Joined: Mar 2000
Reputation:
0
Posts: 2,955
Threads: 8
Joined: Jan 2005
Reputation:
7
McMenamins shout-out!
I think I am seeing Hot Fuzz again today with one of the Bagdad bartenders, and probably several more times once it arrives at a venue where I can drink and watch a Timothy Dalton film at the same time.
|
